CAPITAL XTRA BREAKFAST SHOW HOST JADE AVIA VERBALLY ABUSED OVER CONTROVERSIAL REBRANDING OF CHOICE FM

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In a new interview with Flavour Mag, Capital Xtra breakfast show host Jade Avia talks about the controversial rebranding of Choice FM (now Capital Xtra) in October 2013.

Jade reveals:

I got a lot of abuse over it and people were saying some horrible things. I think it was really sad to see something I loved go. I presented on that station [Choice FM] for over a year, I have deep love for it. I understand the public’s view but at the end of the day it’s a business and changes have to be made for growth.  

I’m young and this is my big opportunity to present on a National radio station, so I was really excited. I love the show and I wouldn’t change a thing!

CLICK HERE to read full interview.

There are some ridiculous people walking the earth.

Why verbally abuse Jade over the decision to rebrand Choice FM? The last time I checked multimillionaire business man Ashley Tabor OWNED the company not Jade Avia.

But cowards always view young women like Jade as easy targets.

Categories: UK News

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3 replies »

  1. You see the difference in Jade’s interview compared to Kojo’s over the Choice FM reaction. Jade can understand why some people were angry but draws the line at some people being abusive. Kojo acted like people had no right what so ever to complain or be angry and seemed to think everyone should be grateful that he had a new show as a sign of progress. Treating a lot of people like the dirt at the bottom of his shoes.

    Its a shame she received abuse but that is social media for you.

  2. Spot on Cameron!! Jades a sensible girl and will go far. She totally understood that situation, unlike her co-host kmt

    cameron :
    You see the difference in Jade’s interview compared to Kojo’s over the Choice FM reaction. Jade can understand why some people were angry but draws the line at some people being abusive. Kojo acted like people had no right what so ever to complain or be angry and seemed to think everyone should be grateful that he had a new show as a sign of progress. Treating a lot of people like the dirt at the bottom of his shoes.
    Its a shame she received abuse but that is social media for you.

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