Turtle Bay, the Caribbean themed restaurant chain first came to my attention several months ago after it was announced that the owners would be opening a restaurant in Brixton, south London.
The restaurant chain is owned by Ajith Jayawickrema (Sri Lanken) and Stephen Entwistle (English), and neither hail from a Caribbean background. However I did read somewhere that Ajith visited Barbados some years ago and then decided to open a Caribbean themed restaurant in the UK, that seems to lean heavily on Jamaican culture.
It seems that old Ajith and Stephen thought it would be a good idea to do this…(see more below).
After the deserved backlash that came on the heels of this nonsense, the campaign was later removed.
A new Caribbean-themed restaurant opening in Brixton. White/Sri Lankan owners, no Caribbean chefs or staff no black people at all on their @TurtleBayUK TL, making a mockery of Rastafarianism for marketing yet have hired a legendary rasta singer for their opening. [Melissa Miles].
I come from a Caribbean background (Jamaican) and expect AUTHENTICITY. It will therefore be a cold day in hell before I step foot inside a Turtle Bay restaurant.
Categories: UK News