Singers Melanie Fiona and Trey Songz are the new faces of the Rocawear Spring/Summer 2011 Campaign.
The campaign was shot in Puerto Rico.
Rocawear took two fresh faces in the entertainment industry who have the capabilities of exploding to super-stardom and made them the face of this year’s NEXT campaign. With their work ethic and drive, they continue to break through stereotypes and hurdled over challenges without compromising their brand. And amongst a sea of average artists, their music continues to sonically peak above without abandoning their R&B roots. Both Trey Songz and Melanie were chosen because they personify the Rocawear brand: ”Innovative, groundbreaking and ahead of the curve”.