in his case he has nothing to loose

RAPPER MEMPHIS BLEEK DEFENDS HIS DECISION TO ENDORSE FRUCTIS FLOW SHAMPOO

Memphis Bleek recently spoke to HipHopGame.TV and defended his decision to appear in a commericial for Garnier’s Fructis Flow Shampoo. The rapper who is also Jay-Z’s protege/hype man stated, “Making yourself into a brand. That’s what that’s called, I don’t think niggas understand that”. “You get off the plane in Ireland and that product will be on the shelf. When you see that product here, you see that there. And you get a hell of a cheque. They gave me a hell of a cheque []