VIDEO: MCDONALD’S FEATURES SOUTH AFRICAN ORPHANS IN NEW COMMERCIAL, FAST FOOD GIANT ACCUSED OF EXPLOITATION

McDonalds

In a new South African McDonald’s commercial children from the Sakhumzi orphanage in Cape Town can be seen paying a visit to a McDonald’s restaurant. But the fast food chain has been accused of exploiting a concerning issue.  (Click here to read)

I would like to know if the children and the nurse (seen at the start of the commercial) received payment from McDonald’s for appearing in this commercial. Everyone knows that if you appear in a commercial promoting a brand (especially if it’s a billion dollar brand like McDonald’s) you receive payment. So were they paid? Did McDonald’s donate a substantial amount of money to the orphanage?  Or did Ronald McDonald just give them all free McFlurry’s?

Your thoughts please….

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4 replies »

  1. They may have made a donation to the orphanage. Why would the organisation allow them to take part without payment?

  2. The donation they made cannot be enough considering they are going to earn a lot more from this image than can ever be given back. They don’t have to use them for their commercials, they can just donate.

  3. We took extra precautions in making sure the kids and old people were paid an individual artist fee, even the kids that ddnt appear on the commercial were paid so that they dont feel left out, McDonald’s has further adopted the home – Sakhumzi. – A Creative who worked on the project

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